1 edition of Linking customer and employee satisfaction to the bottom line found in the catalog.
Linking customer and employee satisfaction to the bottom line
Danica R. Allen
Includes bibliographical references (p. 225-232) and index.
|Statement||Derek R. Allen and Morris Wilburn|
|Contributions||Wilburn, Morris, 1953-|
|LC Classifications||HF5415.335 .A433 2002|
|The Physical Object|
|Pagination||xvii, 238 p. :|
|Number of Pages||238|
|LC Control Number||2002001314|
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Linking Customer and Employee Satisfaction to the Bottom Line [Allen, Derek R., Wilburn, Morris] on *FREE* shipping on qualifying offers. Linking Customer and Employee Satisfaction to the Bottom Line5/5(1).
The collaboration of Derek R. Allen and Morris Wilburn, Linking Customer And Employee Satisfaction To The Bottom Line: A Comprehensive Guide To Establishing The Impact Of Customer And Employee Satisfaction On Critical Business Outcomes is organized into eleven distinct chapters focusing on the issues thematically related to developing and improving corporate fiscal success through sustained customer and employee.
That is the focus of Linking Customer and Employee Satisfaction to the Bottom Line, which focuses on the relationship between customer satisfaction and tangible business outcomes like market share, revenue, and profitability.
Intended for advanced service quality managers and marketing researchers with more than a modest exposure to statistical data analysis, this book provides a comprehensive. Linking customer and employee satisfaction to the bottom line: a comprehensive guide to establishing the impact of customer and employee satisfaction on critical business outcomes.
[Danica R Allen; Morris Wilburn]. Customer and Employee Satisfaction Impact the Bottom Line. Conventional wisdom points toward customer satisfaction surveys as the best way to pinpoint what specifically draws the customer back or pushes them away.
Long relied upon to explain a customer’s flitting from one company to another in search of the best experience, these surveys fall short of explaining the customer replies that pertain to the trust and respect of your employees.
Buy Linking Customer and Employee Satisfaction to the Bottom Line by R. Derek Allen, Morris Wilburn (ISBN: ) from Amazon's Book Store. Everyday low 5/5(1).